I’ve always believed beauty is more than what we see on the surface — it’s how we create, connect, and communicate with the world and share our purpose with the world when we feel confident.

My journey began in fine art, where I learned the power of vision, composition, and storytelling. Those foundations carried into my 20-year career as a makeup artist, helping women feel like the most authentic version of themselves. Through every brushstroke, I discovered that beauty is about confidence, simplicity, and clarity.

That same philosophy guided me when I founded Ouli’s Ointment 10 years ago, an ecommerce skincare brand inspired by my Greek heritage and my grandmother’s wisdom. Sold both in Dripping Springs and around the world.

My grandmother’s rituals with olive oil became the heart of the brand — an all-purpose balm that carried tradition and intent everywhere it was sold. What started as a simple idea grew into a loyal community of thousands of customers worldwide. Ouli’s was built on three timeless principles:

• Loyalty – nurturing trust and lasting relationships.

• Clear communication – making people feel understood and cared for.

• Heart and purpose – leading with authenticity and heritage.

Building a brand from the ground up taught me more than business strategy — it taught me how to blend storytelling with structure, creativity with clarity, and customer care with consistency.

Today, I bring all of that experience; artistry, entrepreneurship, and brand-building — into guiding women who are ready to launch or rebrand their websites with confidence. Whether you’re starting fresh or refining your presence, I help you simplify the tech, honor your vision, and communicate clearly with your audience.

Because when your message flows with ease and your website reflects your heart, you create more than a brand — you create impact.

I look forward to having the opportunity to meet you and bring your vision to life.